Featured Blogs
February 12 2026
By: Leni Weisberg
Key Topics:
Why Benchmarks Can Be Misleading
What Actually Matters (Hint: It’s Not Response Rate)
Typical Response Rate Ranges
When a Low Response Rate Is Great Performance
When a High Response Rate Is...
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September 09 2024
By: Shay Mamo
Winning Political Elections with Handwritten Direct Mail
Since the deep integration of the internet into our lives the average person sees up to 10,000 ads per day which is up tenfold since the 1970s....
August 20 2024
By: EmMa Matern
Why Should Nonprofit Professionals Seek Certifications?
Investing in certifications demonstrates commitment to being a nonprofit professional and keeps them up to date with best practices and emerging...
July 24 2024
By: EmMa Matern
Introduction
The Home Services market is one of the fastest growing sectors in North America these days. As marketers try to take advantage of the boom, they are finding it harder to win customers with...
August 17 2023
By: EmMa Matern
INTRODUCTION
Amidst the interconnectedness of modern business operations, one critical aspect demands attention: mail vendor security. Verizon released the “2019 Data Breach Investigations Report”, which...
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Blogs by Subject
Nonprofit
12 February 2026
Why Your Response Rate Might Be Amazing
14 January 2026
Maximizing Your Return on Investment from Direct Mail Campaigns
02 November 2025
How Non-Profits Are Using Handwritten Mail
27 September 2025
Picking the Right Strategic Direct Mail Partner for Nonprofits
02 September 2024
Nonprofit Education: certification vs degrees in the nonprofit sector
20 August 2024
A Guide to Nonprofit Certifications
27 September 2023
Rekindling Relationships: Strategies for Engaging Inactive Donors
Direct Mail
12 February 2026
Why Your Response Rate Might Be Amazing
02 November 2025
How Non-Profits Are Using Handwritten Mail
27 September 2025
Picking the Right Strategic Direct Mail Partner for Nonprofits
07 July 2025
Telling Stories to Win Elections
16 September 2024
What is Direct Mail?
24 May 2024
Maximizing your GOTV Strategy Using Direct Mail
10 May 2024
The Impact of Direct Mail on Voter Behaviour
Handwriting
02 November 2025
How Non-Profits Are Using Handwritten Mail
01 November 2023
Meet the Mailers: Mail with a Personal Touch
31 July 2022
5 Reasons Why Handwritten Notes Are Powerful
10 August 2021
The Benefit of Thanking Your Customers
02 August 2021
How to Make a Thank-You Note More Memorable
30 July 2021
6 Ways to Shake Up How You Say 'Thank You!'
13 July 2021
5 Easy Ways to use Handwritten Notes
Marketing
14 January 2026
Maximizing Your Return on Investment from Direct Mail Campaigns
16 September 2024
What is Direct Mail?
06 September 2023
Safeguarding Data: 10 Critical Steps for MSPs and Marketing Agencies
Politics
07 July 2025
Telling Stories to Win Elections
09 September 2024
Winning Political Elections with Handwritten Direct Mail
31 July 2024
How to Write an Effective Voter Persuasion Letter
24 May 2024
Maximizing your GOTV Strategy Using Direct Mail
10 May 2024
The Impact of Direct Mail on Voter Behaviour
28 April 2020
Getting Out The Vote with Handwritten Mail
Postalgia
16 September 2024
What is Direct Mail?
01 November 2023
Meet the Mailers: Mail with a Personal Touch
12 June 2023
Postalgia Goes to the National Postal Forum!
12 March 2021
Bring back pen pals!